Capital 88 : Corporate identity
New property investment company Capital 88 needed an identity with an established feel that would play on their impressive credentials and give them instant credibility. We created a logotype of classic simplicity and employed a traditional colour palette to effect an air of authority and trustworthiness.
Our Solution
The neat typographic twist makes a unique and recognisable marque. Careful choice of materials and an elegant use of embossing on the stationery created the required impression of quality, while a strong colour-coded labelling system was advocated for their report folders. The identity for Cinnamon 88, the sister company, borrowed the same style with a different colourway.
TAGS: identity