Dolphin Square : Dolphin Bar & Grill - Brand identity
While the Bar & Grill is an integral part of the larger Dolphin Square brand, it also operates as independent entity. And as such, it required a visual personality that represented its philosophy as a passionate exponent of quality, organic and locally sourced food.
Our Solution
The interior design of the dining room responds to the restaurant’s ethical values by using natural colours and dark woods to create a warm and down-to-earth atmosphere. ico embraced this mood to develop a sympathetic and cohesive brand. The combination of an earthy colour palette, a set of quirky illustrations with a rustic twist and sepia photography of ingredients, communicates wholesomeness while maintaining the appropriate level of sophistication.
The brand works across a number of interesting applications, including: Menus, menu board, signage, interior decoration and the website.
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