It’s an unfathomable balance of relaxed informality and strict, but self-imposed, discipline that characterises ico. There is a comprehensive set of unwritten rules that dictate when hard work or fun should lead the way. Client satisfaction and design excellence are our masters but darts tournaments, the pub, constructive days out, huge communal lunches, and a certain degree of nonsense all have their place in the schedule and nothing suffers. Spur-of-the-moment get-togethers, research trips, forages to Magma, reading up on the theories of Edward de Bono and random flights of fancy are all deemed essential... and they are.

Our approach works, client testimonies are here for you to view.